Facebook recently announced a messaging product that promises seamless messaging, conversation history and a social in-box, nothing short of a new way to communicate, regardless of the channel —SMS, e-mail, IM or chat. The Social Inbox will only contain messages from Friends and Friends of Friends, with other messages being routed to the 'Other' Folder.

In conjunction with the announcement, Facebook noted that, "relatively soon, we'll probably all stop using arbitrary 10-digit numbers and bizarre sequences of characters to contact each other. We will just select friends by name and be able to share with them instantly. We aren't there yet, but the changes today are a small first step."

While that may be a noble goal, it is a lofty goal, one that may take a long time to come to reality, if ever. Why? It has to do with the numerous ways that both people and enterprises may be addressed.

More: http://www.computerworld.com/s/article/9213458/

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