It doesn't get much better than this: two tech giants playing a game of "cheater cheater pumpkin eater" and "I know you are but what am I?" in public for all the world to see.
Google has accused Microsoft, and more specifically Bing, of stealing Google search results to improve its own performance. In fact, Google went so far as to set up its own "sting Bing" operation in December by creating a bunch of nonsense terms (like "hiybbprqag" and "mbzrxpgjys"), manually tweaking Google results to display a specific honeypot site in response to those terms, then using Internet Explorer and the Bing toolbar to search for them.
More: http://www.pcworld.com/article/218852/
Google has accused Microsoft, and more specifically Bing, of stealing Google search results to improve its own performance. In fact, Google went so far as to set up its own "sting Bing" operation in December by creating a bunch of nonsense terms (like "hiybbprqag" and "mbzrxpgjys"), manually tweaking Google results to display a specific honeypot site in response to those terms, then using Internet Explorer and the Bing toolbar to search for them.
More: http://www.pcworld.com/article/218852/