Bing has rolled out its new social search, a feature that can display profiles and updates from your Facebook friends as part of your Bing search results.

This step of the Facebook integration has been in the works for a few weeks, but the techs at Bing fine-tuned the feature before yesterday's rollout, according to a post on the official Bing blog.

The new social search integrates with Facebook in a couple of ways.

If you opt to link your Facebook account with your Bing log-in, searching for the name of one of your Facebook friends in Bing brings up a link to that person's entire profile in your results. This is true even if that person has elected not to share their Facebook profile with any search engines, since only you can see those results. So if you have a Facebook friend named Jerry Seinfeld, a link to his profile will appear alongside results for the famed comedian.

More: http://news.cnet.com/8301-10805_3-20021622-75.html

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