After months of lagging, or at least stagnant traffic, Twitter is on the rise again--setting a record in January for most unique visitors in a single month according to statistics from comScore. It seems like more than just coincidence that the resurgence of Twitter follows the launch of real-time search by Google, which includes Twitter traffic in the results.
Both Microsoft and Google spent much of last year courting Facebook and Twitter. The monolithic rivals were each aggressively trying to understand and adapt to the explosion of social networking and the shift in Internet culture to instant and immediate feedback. Both Bing and Google provide extensive, searchable catalogs of virtually everything on the Web, but indexing takes time and users want to know what is going on right now.
Twitter emerged into the spotlight during the political unrest in Iran following its national election. In the absence of any outside journalists, Twitter proved to be an important tool for reporting and sharing breaking news. Those events established the credibility of Twitter as more than just some silly way to let your friends and co-workers know where you are eating lunch.
More: http://pcworld.com/businesscenter/blogs/bizfeed/189715/
Both Microsoft and Google spent much of last year courting Facebook and Twitter. The monolithic rivals were each aggressively trying to understand and adapt to the explosion of social networking and the shift in Internet culture to instant and immediate feedback. Both Bing and Google provide extensive, searchable catalogs of virtually everything on the Web, but indexing takes time and users want to know what is going on right now.
Twitter emerged into the spotlight during the political unrest in Iran following its national election. In the absence of any outside journalists, Twitter proved to be an important tool for reporting and sharing breaking news. Those events established the credibility of Twitter as more than just some silly way to let your friends and co-workers know where you are eating lunch.
More: http://pcworld.com/businesscenter/blogs/bizfeed/189715/