Top Chinese search engine Baidu.com will open a separate company that offers online video, Baidu said late Wednesday, a service likely to prove popular as the company fights Google for search market share.
The move comes as YouTube, Google's own online video site, remains blocked on the Internet in China.
The new Baidu site will be ad-supported and offer licensed video including television series, movies and footage of sporting events through deals with content providers, Baidu said in a statement. The company offered few other details.
The move will launch Baidu into a fast-growing industry dominated in China by streaming video sites like Youku.com and Tudou.com. Those sites, which let users upload videos but are also moving to offer more licensed content, are among the dozen most popular on the Chinese Internet by unique visitors, according to researcher CR-Nielsen.
More: http://pcworld.com/article/186153/
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The move comes as YouTube, Google's own online video site, remains blocked on the Internet in China.
The new Baidu site will be ad-supported and offer licensed video including television series, movies and footage of sporting events through deals with content providers, Baidu said in a statement. The company offered few other details.
The move will launch Baidu into a fast-growing industry dominated in China by streaming video sites like Youku.com and Tudou.com. Those sites, which let users upload videos but are also moving to offer more licensed content, are among the dozen most popular on the Chinese Internet by unique visitors, according to researcher CR-Nielsen.
More: http://pcworld.com/article/186153/
