iStockphoto, a Getty Images subsidiary that licenses photos and other content for relatively low cost, is hoping to reassure customers that photos they license might violate somebody else's intellectual property rights.
Adding photographs can help advertisements, brochures, and other content, but getting sued for inappropriately using another company's trademark or violating an individual's privacy is a buzzkill. iStockphoto now has begun promoting a legal guarantee under which the company will cover up to $10,000 in legal expenses in cases involving trademark, copyright or other intellectual property rights, or rights of privacy.
In addition, the company will increase the coverage to $250,000 for those who spend 100 of the company credits ordinarily used to purchase photos, videos, audio clips, and graphics. Presently credits cost between 95 cents and $1.50, with lower per-credit prices when purchased in quantity.
More: http://news.cnet.com/8301-30685_3-10352991-264.html
Adding photographs can help advertisements, brochures, and other content, but getting sued for inappropriately using another company's trademark or violating an individual's privacy is a buzzkill. iStockphoto now has begun promoting a legal guarantee under which the company will cover up to $10,000 in legal expenses in cases involving trademark, copyright or other intellectual property rights, or rights of privacy.
In addition, the company will increase the coverage to $250,000 for those who spend 100 of the company credits ordinarily used to purchase photos, videos, audio clips, and graphics. Presently credits cost between 95 cents and $1.50, with lower per-credit prices when purchased in quantity.
More: http://news.cnet.com/8301-30685_3-10352991-264.html