Google Inc made its fortune on Internet search ads, but Wall Street is increasingly eager for signs that the company's other money-making bets will pay off.
"Even though paid search is 95 percent of the business, I think everybody's looking for that next trick," said John Lutz, a senior research analyst at Frost Investment Advisors, which owns Google shares.
Google will brief investors in a Webcast on Wednesday about search and monetization, though Google spokeswoman Jane Penner said the event will focus more on the monetization of search than on businesses like YouTube.
The Internet giant has myriad initiatives, including a display ad business, mobile Internet products and YouTube, the world's top video Web site.
But none have demonstrated the kind of financial horsepower typically associated with Google, which generated nearly $22 billion in revenue last year.
More: http://www.reuters.com/article/idUSTRE5836AB20090905
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"Even though paid search is 95 percent of the business, I think everybody's looking for that next trick," said John Lutz, a senior research analyst at Frost Investment Advisors, which owns Google shares.
Google will brief investors in a Webcast on Wednesday about search and monetization, though Google spokeswoman Jane Penner said the event will focus more on the monetization of search than on businesses like YouTube.
The Internet giant has myriad initiatives, including a display ad business, mobile Internet products and YouTube, the world's top video Web site.
But none have demonstrated the kind of financial horsepower typically associated with Google, which generated nearly $22 billion in revenue last year.
More: http://www.reuters.com/article/idUSTRE5836AB20090905
