In a new study conducted by Pear Analytics of San Antonio Texas, approximately 40% of posts on Twitter can be described as “pointless babble.” According to SFGate’s “The Tech Chronicles,” the study sampled the Twitter stream every 30 minutes from 11 a.m. to 5 p.m. for 10 days. The sample of 2000 tweets were put into six categories:
40.55% “Pointless babble.” Pear also defined these as the “'I am eating a sandwich' tweets.”
37.55% “Conversational.” Questions, polls, back and forth dialog in an almost instant message fashion.
8.7% “Pass along value.” Re-tweets passed along from other Twitter members.
5.85% “Self promotion.” Tweets about members' products, services, shows, or companies.
3.75% Spam.
3.60% News from mainstream media sources like CNN. It’s pretty sad this is below the spam category.
It’s an interesting study that while slightly depressing isn’t all that surprising. I actually would have guessed the ratio of worthless posts to useful content would be even higher.
More: http://pcworld.com/article/170158/
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40.55% “Pointless babble.” Pear also defined these as the “'I am eating a sandwich' tweets.”
37.55% “Conversational.” Questions, polls, back and forth dialog in an almost instant message fashion.
8.7% “Pass along value.” Re-tweets passed along from other Twitter members.
5.85% “Self promotion.” Tweets about members' products, services, shows, or companies.
3.75% Spam.
3.60% News from mainstream media sources like CNN. It’s pretty sad this is below the spam category.
It’s an interesting study that while slightly depressing isn’t all that surprising. I actually would have guessed the ratio of worthless posts to useful content would be even higher.
More: http://pcworld.com/article/170158/
