Yahoo's long nightmare is over, having finally offloaded its search business to Microsoft after years of rumors, negotiations and reversals. Now all it has to do is figure out what comes next.
A new era at Yahoo began the minute CEO Carol Bartz signed the paperwork turning over the right to conduct searches on Yahoo's huge network of Web sites to Microsoft in exchange for 88 percent of the revenue generated by Microsoft's Bing. Now Yahoo is first and foremost a media company, in the business of attracting as many people to its properties as possible in hopes of selling lucrative ad deals on those pages.
More: http://news.cnet.com/8301-17939_109-10299313-2.html
A new era at Yahoo began the minute CEO Carol Bartz signed the paperwork turning over the right to conduct searches on Yahoo's huge network of Web sites to Microsoft in exchange for 88 percent of the revenue generated by Microsoft's Bing. Now Yahoo is first and foremost a media company, in the business of attracting as many people to its properties as possible in hopes of selling lucrative ad deals on those pages.
More: http://news.cnet.com/8301-17939_109-10299313-2.html