Apple's iPhone hasn't totally cornered the app obsession market, as Android users also lust for new finds in the Android Market, a survey by advertising platform AdMob found.
The survey asked more than 1,000 Android, iPhone, and iPod Touch users about their download habits, and found that those who regularly paid for apps spent similar amounts of money -- roughly $9 per month on five downloads -- regardless of whether they were iPhone or Android users.
Those who download free apps also behave similarly on both platforms. On average, Android users downloaded 8.1 apps per month, and iPhone users downloaded 7.6. The sweet spot for free downloads by iPhone and Android users is four to six apps per month, the survey found. A smaller percentage of users grab one to three apps, followed by those who grab seven to 10 apps per month.
More: http://pcworld.com/article/170908/
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The survey asked more than 1,000 Android, iPhone, and iPod Touch users about their download habits, and found that those who regularly paid for apps spent similar amounts of money -- roughly $9 per month on five downloads -- regardless of whether they were iPhone or Android users.
Those who download free apps also behave similarly on both platforms. On average, Android users downloaded 8.1 apps per month, and iPhone users downloaded 7.6. The sweet spot for free downloads by iPhone and Android users is four to six apps per month, the survey found. A smaller percentage of users grab one to three apps, followed by those who grab seven to 10 apps per month.
More: http://pcworld.com/article/170908/
