Can it out-Google Google?
Microsoft made Bing, its new "decision engine," publicly available yesterday with a background image of hot air balloons lifting off in the countryside on the Bing homepage.
It's a fitting image given Microsoft's desire to lift search off what it considers the ground level. In a speech last week at the unveiling of Bing, Microsoft CEO Steve Ballmer called current search one-dimensional and said Bing will help people "find information quickly and use the information they've found to accomplish tasks."
The software giant plans to do this by categorizing results according to best match and not popularity, and also by pulling related searches and information that's buried in a site onto the results page. Microsoft vows to display more information on the page in a more organized way than the competition (i.e. Google).
More; http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9133863
Microsoft made Bing, its new "decision engine," publicly available yesterday with a background image of hot air balloons lifting off in the countryside on the Bing homepage.
It's a fitting image given Microsoft's desire to lift search off what it considers the ground level. In a speech last week at the unveiling of Bing, Microsoft CEO Steve Ballmer called current search one-dimensional and said Bing will help people "find information quickly and use the information they've found to accomplish tasks."
The software giant plans to do this by categorizing results according to best match and not popularity, and also by pulling related searches and information that's buried in a site onto the results page. Microsoft vows to display more information on the page in a more organized way than the competition (i.e. Google).
More; http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9133863
