Despite ongoing problems in the company as a whole, Sony's electronics division is looking on the bright side when it comes to the all-important winter retail season.

Looking ahead to the holidays, Sony Electronics' Executive Vice President Mike Fasulo said Tuesday at a small media gathering in San Francisco that the gadget maker is hopeful about better sales this year than last.

"I'm cautiously optimistic about (holiday retail sales). Though I'm cautious about saying I'm cautiously optimistic," he said. Among retailers that sell Sony products, there's also "some notion this will be a better holiday than the previous year."

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